What Are Dynamic QR Codes?
Dynamic QR Codes are flexible and editable QR codes that let you change where they point — even after they’ve been created or printed. Unlike static QR codes that directly encode a fixed URL, dynamic QR codes use a short redirect link managed by the Super QR Codes app.
This means you can:
Update the destination anytime (e.g., change from a product page to a discount page).
Track scan performance and usage metrics.
Enable advanced actions such as discounts, pre-filled carts, or customer-specific links.
Key Benefits
1. Editable Destinations
You can modify where the QR code leads at any time — no need to reprint your marketing materials.
2. Real-Time Tracking
Get detailed analytics such as number of scans, devices used, and campaign performance.
3. Multiple Campaign Use Cases
Reuse a single QR code across campaigns by changing its destination URL.
4. Integration with Other Tools
Dynamic QR codes integrate seamlessly with features like:
Discount & Promo QR Codes
Pre-filled Cart QR Codes
Automatic QR Codes (via Shopify Flow)
Common Use Cases
Use Case | Description |
Marketing Campaigns | Redirect to different seasonal landing pages or offers. |
Event Promotions | Update event registration or product links post-event. |
Product Packaging | Change QR destination from product info to reviews or how-to videos. |
Print Collateral | Reuse printed materials by updating the link behind the QR. |
Customer Retention | Point repeat customers to loyalty or discount programs. |
How to Create a Dynamic QR Code
Open your Super QR Codes dashboard.
Click Create New QR Code.
Choose the desired type (Custom URL, Product, Product Variant, Collection, Website homepage, Discount, Cart).
Enter your initial destination URL.
Customize the design and generate your QR code.
Enable UTM tracking and announcement bar.