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Using Discount & Promo QR Codes

Create QR codes that automatically apply discount codes during checkout and display custom promotional messages using announcement banners.

Vikash Jha avatar
Written by Vikash Jha
Updated over 2 months ago

What are Discount & Promo QR Codes?

Discount & Promo QR Codes allow you to offer seamless promotions to your customers. When scanned, these QR codes automatically apply a discount code at checkout, removing the friction of manual code entry. Additionally, you can show a custom announcement banner to highlight the promotion or share a personalized message.


Why Use Discount & Promo QR Codes?

  • Boost Conversions: Customers don’t need to remember or type discount codes.

  • Promote Offline Campaigns: Perfect for flyers, posters, packaging, and events.

  • Highlight Special Offers: Display custom banners with promotional messages when the QR code is scanned.

  • Simplify Repeat Campaigns: Reuse QR codes for recurring seasonal or loyalty discounts.


How to Create a Discount & Promo QR Code

  1. Log in to your Super QR Codes dashboard.

  2. Click on Create New QR Code.

  3. Select the type of QR code you want to create (Product, Cart, Website, etc.).

  4. In the Discount code field:

    • Enter your desired Discount Code (must already exist in your Shopify admin).

    • Optionally, add a Custom Announcement Banner Message that will show when the code is scanned. The announcement banner must be enabled on your theme.

  5. Customize the QR design (colors, logo, frames).

  6. Click Save QR Code.


Example Use Cases

  • Event Promotions – Hand out flyers with QR codes that apply EVENT20 discount automatically.

  • In-Store Campaigns – Place posters with QR codes that display “Flash Sale – 10% Off Today Only!” in the announcement banner.

  • Packaging Inserts – Add QR codes on packaging that apply a loyalty discount for repeat customers.

  • Seasonal Campaigns – Share QR codes online or offline for holiday promotions.


Best Practices

  • Always Test First: Scan your QR code to confirm the discount applies correctly.

  • Keep Codes Simple: Use short, easy-to-remember discount codes.

  • Make Banners Clear: Keep your announcement message concise and attention-grabbing.

  • Track Performance: Use UTM tracking to measure campaign success in Google Analytics.


By using Discount & Promo QR Codes, you can increase conversion rates, delight customers, and make your marketing campaigns more impactful.

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